About Us
One of the Middle East's leaders in dairy and juice
AlSafi Danone is one of the Middle East leaders in Dairy and Juice. Since 1979, AlSafi has been providing high-quality products to millions of families across the Middle East. In 2001, we joined forces with Danone, the global dairy leader, becoming stronger than ever thanks to our international expertise and insightful knowledge about our local consumers.
Today, we remain true to our mission to deliver delightful wellness through our delicious and nutritious range of products.
Key facts & figures
2
factories
46,000
cows
2,643
employees
42
nationalities
17
countries
Our Farm
Since pioneering a new approach to farming where technology is at the core, we now have one of the largest integrated farms in the world using best in class techniques and tools. Our farm technology is state of the art, from milking machinery and genomic testing to a team dedicated to exploring more efficient and technologically powered solutions. Each step of the process — from farm mechanization to packaging — is carefully controlled through internationally accredited standard operating procedures and overseen by the best local and international experts.
Our Principles
Our Mission
We aim to continue creating high-quality products while providing fast, effective, and efficient service to our consumers across the GCC.
Our Vision
To achieve excellence in cattle farming and production in the region while ensuring animal, environmental and human health and wellbeing.
Our Values
Humanism, openness, proximity and enthusiasm — the values we share with Danone and live every day with our people and consumers.